Things to remember in bulding a new website for Real Estate Agents
Things to make sure you get in a page: 1) a simple site - don't overcrowd it with numerous links 2) basic capture page - a place consumers can leave their contact info 3) IDX link to your local MLS - you want to allow the user to view properties (so they'll come back to you!) with out seeing the listing agent's contact info. Real-Estate specific website providers: http://www.point2agent.com/ http://www.alamode.com/ http://www.birdview.com/ http://www.websparrow.com/ A landing (Registration) page is the first page the consumer sees. Some agents *require* that the consumer register before entering their website. These agents seem to be having the most success. Finally: The industry average capture rate is 10-20%. If you want to get double that rate, look into FAVORITE AGENT. Through their services you can get a 20-40% capture rate. http://www.favoriteagent.com/ The company OutLandish offers custom landing capture pages at very affordable prices. Visit them at: http://out.landi.sh/sign_up See an example of their product at: http://mattrealty.1landing.com// or http://napahomesthruhd.1landing.com//Also, I recently found this site: http://www.propertyminder.com/ They build sites with powerful capturing capabilities built right in. EX: validates email addresses prior to granting access to the MLS section of your page!
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